SCAD Environmentals

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The basic challenge for Environmental Graphic Design is for students to explore the ways in which environmental graphics enhance the experience of the user community through interactivity with form and space, while practicing skills to develop innovative and appropriate design solutions through research, conceptual ideation, design exploration and development using the formal elements and basic principles of design.

 

I Created a brand identity for SCAD Northwest and a wayfinding system for new students and tourists to navigate from the admission building, Poetter Hall, through the Northwest part of the SCAD Savannah campus.

 

Upon arrival to the Graphic Design building, Adler Hall, there is no identity or personality that defines the building. The goal was to create a place making system that includes signage and graphic applications to help the identify of the location and demonstrate the personality of Adler Hall and our departments.